Over the last few months we have had the pleasure of working with the production and research team at Coronation Street on the unfolding storyline featuring characters Sinead Tinker (Katie McGlynn) and Daniel Osborne (Rob Mallard).
The team involved us from the start in helping to develop the storyline and have approached it with a great deal of sensitivity to ensure the correct portrayal of the kind of situations we see on a day to day basis at Mummy’s Star.
Cancer and Pregnancy is an incredibly difficult and often misunderstood situation affecting approximately 1 in every 1000 pregnancies and to see it given a platform with such huge reach in Coronation Street is a powerful opportunity to raise awareness among the population and with it reduce the isolation that women like Katie’s character Sinead experience.
We would urge anyone affected by the storyline or who would like further information to get in touch with us via firstname.lastname@example.org or visit www.mummysstar.org.
Coronation Street airs on Mondays, Wednesdays and Fridays at 7:30pm and 8:30pm on ITV.